Móa (full name Moeidur Juniusdottir) is another artist who no one would have expected to have a massive pop career. Her music is too eclectic. But no doubt her label Tommy Boy noticed the huge following that Bjork had and they snatched up this equally eccentric Icelander in the hopes that they could snatch some of that audience. Móa began her music career focusing on jazz music, releasing a jazz/lounge album locally in Iceland in 1993 entitled 'Syngur Login Vid Vinnuna'. But she also gained a love for electronic and dance music along the way, and in 1994 released an album as half of industrial/techno duo Bong with Eythor Arnalds. They were apparantly quite successful in Iceland, but Móa had other ideas. She wanted to merge the electronics with the jazz, and thus 'Univeral' was born. It was actually originally released in 1997 as 'Cool, As In Hot', but only in limited countries and soon grabbed the attention of Tommy Boy, who released it with some song changes and remixes. But the album was lost in the influx of eclectic electronic music that was being released at the time, and Móa remained relatively unknown. And the album is an acquired taste, despite the production by primarily pop producers (as well as Eythor Arnalds). More than anything, her voice was likely challenging to some. If you know and like Helicopter Girl or Nicolette, then you'll love this. If not, maybe you won't. Whatever the case, Móa's very Uma Thurman-like looks attracted Calvin Klein, who used her in a campaign, and she later went on to form the synth-pop/new wave group Lace.Video for Joy & Pain
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| 1 | Joy & Pain | |
| 2 | Toy | |
| 3 | Memory Cloud | |
| 4 | Rockets | |
| 5 | Can't Forget You | |
| 6 | Tenderly | |
| 7 | Declaration | |
| 8 | Raining in My Heart | |
| 9 | Forever | |
| 10 | Overcome | |
| 11 | Virtual Affair | |
| 12 | Raining in My Heart (Remix) |